Recherchetool für Materialien

Research Tool for Materials

The materials database contains media on our key topics of working conditions in the textile and clothing industry and the environmental impact of clothing. The types of media include studies, guidelines and reports, as well as films, podcasts and web tools.

Fast fashion has fundamentally changed the textile industry. The clothing industry is showering the planet with textiles: 56 million tons of clothing are sold annually. Influencers and neuromarketing are driving sales. But cheap clothing has a high price, such as precarious employment and the catastrophic environmental balance.

The documentary sheds light on various aspects of the fast fashion industry.

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The sustainability label ‘Grüner Knopf’ advertises with the slogans ‘social.ecological.state-independently certified’. However, the criteria and tests of the Green Button are not strong enough, and so the label also adorns products from companies that insufficiently ensure compliance with human rights. In order to obtain the seal, companies must demonstrate not only product-related requirements but also aspects of human rights due diligence, identify risks, address them with appropriate measures and publicly report on them.

The present study analyses the public communication of 31 companies and finds that the Green Button falls significantly short of the public communication requirements formulated in the OECD Guide in its current implementation. If companies communicate risks and measures only abstractly or not related to their supply chain, they should not receive recognition in the form of state certification. In order to counter the risk of the promotion of a superficial due diligence communication, the Federal Ministry for Economic Cooperation and Development (BMZ) as the sealing institution must actively improve.

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The flyer gives an overview of the problems of textile production and answers questions such as: How much clothing is thrown away each year? Under what conditions do the seamstresses work? What is an existential wage?


On the back, you will find ten solutions for how everyone can contribute to fair fashion. The flyer can be folded up like a T-shirt and is suitable for school classes as well as information and awareness material.

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