What does the fashion industry of the future look like? New video series sheds light on possibilities "Fair Fashion 2030" tells in four video clips what our vision of a fair clothing industry looks like. In order to make this vision come true, companies, governments and consumers are in demand. The clips narrate the textile production chain as an attempt to make the fashion industry an industry in which eco-fair working conditions are a matter of course. In the series "Fair Fashion 2030" there are four clips: Part 1) Fair Fashion 2030 - the vision of a fair fashion industryPart 2) How companies can make the vision come true! Part 3) How governments can make the vision come true! Part 4) How consumers can make the vision come true! Implementation: http://monstroos.com/ Fair Fashion 2030 - How we make visions come true! What does the fashion industry of the future look like? What are the working conditions of the people who make our clothes in 2030? Will the industry become a place to feel good again? A place where everyone involved feels safe and secure again? Fair Fashion 2030 - Part 2: How companies can make the vision come true! Part 2 of our series "Fair Fashion 2030" is about the companies: How can they manage to make the sector fair? How do cooperation, motivation and trust help? What does the textile industry of the future look like? Fair Fashion 2030 - Part 3: How politics can make the vision come true! Part 3 of our series "Fair Fashion 2030" is about politics: How can they manage to make the sector fair? How do laws help? What does the textile industry of the future look like? Fair Fashion 2030 - Part 4: How consumers can make the vision come true! Part 4 of our series "Fair Fashion 2030" is about consumers: How can they manage to make the sector fair? How does the demand for fair clothing help? What will the consumer behaviour and the clothing industry of the future look like? Supported by ENGAGEMENT GLOBALon behalf of the Details Parent Category: Themen Category: Verbrauchertipps
What can I do for my sustainable use of clothing? It doesn't have to be that out of an average of 60 pieces of clothing that we buy every year, more than half end up in the garbage almost unworn. Those who buy less, but more individually, can express their own personality better than through uniform mass-produced goods. Upcycling, secondhand and clothing exchange parties are also exciting opportunities to discover new favourite pieces and at the same time extend the life cycle of clothing in society. Our Fair fashion guide There are many suggestions for a conscious, responsible handling of clothing. On 34 pages, professional models show fair fashion. In addition, there are many tips for sustainable consumption: from clothing care to parts and exchanges to upcycling. Above all, however, the Fair Fashion Guide sheds light on the complex background of the apparel industry: What are the true costs of fashion for people and the environment, and how do the fashion industry's global supply chains work? Here you will find answers. The guide was developed and realized by FEMNET e.V. together with the Beneficial Design Institute Berlin (Friederike von Wedel-Parlow, editor-in-chief) and Nicole Hardt (Creative Direction). More information www.facebook.com/femnetev www.instagram.com/femnetev www.fairfashionguide.de Details Parent Category: Themen Category: Verbrauchertipps
Seal overview: Fair and ecological seals There is still no uniform seal for ecologically and fairly produced products, so you should look for clothing that wears both an ecological and a fair seal if possible. Seal for social standards/working conditions One of the seals for fair products is the Fairtrade Cotton seal for the raw material cotton. The aim is to improve the living and working conditions of smallholder farmers and workers on cotton plantations through fair prices and contract conditions. The Fairtrade textile standard, on the other hand, takes into account social, ecological and economic criteria throughout the entire supply chain, i.e. includes the further processing stages (spinning, weaving, making up). Within six years, living wages must be paid to employees. However, so far only a few companies are willing to implement the Fairtrade textile standard. As high-quality seals for social standards, both seals are recommended. Fairtrade product database with fair trade products in Germany (external link) The Fairtrade textile seal has been newly developed. In addition to the seal, a transparent message will explain to what extent the company or brand has already achieved compliance with the standard for their respective supply chain. Consumers can see whether the product originates from a supply chain in which living wages have already been achieved, or whether living wages are still in work according to the six-year timeframe. It also indicates whether the product contains Fairtrade cotton or other responsibly produced fibers. More information about the seal (external link) In order to improve the working conditions in the ready-made garments, the companies, which are members of the Fair Wear Foundation are. The FWF carries out its own controls in the supplier factories of its members, but also checks the member's management system to see whether, for example, the purchasing policy allows the supplier to pay steadily higher wages. The FWF has the highest social standards in clothing. The seal will only appear on the garments if the member has already made certain progress. Recommended as a high-quality seal for social standards in assembly. FWF overview with about 130 brands from around 80 member companies (external link) The Fairtrade label is a Product seal, i.e. the criteria apply to a single product regardless of the company's remaining product range. Membership in the FWF, on the other hand, represents a kind of "Company seal" dar. It is not the individual product that is tested, but the entire company. Only in this way can it be assumed that the company will change its production conditions sustainably (i.e. for all products). The FWF sees itself as a supporting organization and gives its member companies several years to implement the demanding code in a multi-stage process. Seal for environmental standards The above mentioned seals are awarded for socially produced clothing. Fairtrade, for example, also promotes organic cultivation, but it is not a condition for the seal. This is different with Natural textile IVN certified BEST. Companies with this seal must observe very strict ecological guidelines. The minimum standard is the criteria of the GOTS seal. Although the Code also includes social standards, the payment of living wages is not clearly mandatory. Recommended as a high-quality seal for ecological standards. The seal awarded by the International Association of the Natural Textile Industry (IVN) and others GOTS (Global Organic Textile Standard) clothing must contain 95% (Grade 1) and 70% (Grade 2) organic certified natural fibres. Other sustainable fibres are also approved for the residual fibre content at GOTS, which in turn must be tested, for example, by FSC/PEFC or recycling standards. Although the Code also includes social standards, the payment of living wages is not clearly mandatory. Recommended as a high-quality seal for ecological standards. GOTS database with products and processing stages of certified companies (external link) OCS 100 (Organic Content Standard) serves the traceability of the organic cotton in a product throughout the entire supply chain. Unlike GOTS, it does not have its own social or environmental criteria. Depending on the percentage of organic material in the certified goods, the logo of the OCS blended (min. 5% organic material) or the OCS 100 logo (min. 95% organic material) is used. Only the OCS 100 is recommended as a high-quality seal for the traceability of organic cotton. Made in Green by Ökotex. The main purpose of the standard is transparency: It assigns a QR code to each product so that traceability across the entire supply chain is possible. Although it promises to verify the compliance of suppliers with environmental and social criteria, it does not oblige them to pay living wages. It is very similar to the GOTS with the difference that it is less well-known (since it is only shorter on the market) and above all does not require the use of organic cotton, so it is slightly less ecologically demanding. State metaseal for environmental and social standards The state metaseal for textiles Green button consists of a combination of a company audit on behalf of the BMZ and the recognition of existing product seals. In contrast to the company audit, the BMZ relies on standard-setting organisations to check the products and recognises their seals. In the introductory phase (until 2021), the seal only refers to the assembly and wet processes. Further production steps are to be added in the coming years. The payment of statutory minimum wages, not living wages, is required. More information about the seal (external link) Weak textile seals Bluesign refers to all types of fibers, natural as well as synthetic fibers. Bluesign is above all an ecological seal that regulates the use of chemicals (negative list of harmful chemicals) and wants to reduce water consumption. However, there is no limit to organic cotton, genetically modified seeds are allowed. Although the label controls the protection of employees when handling chemicals, compliance with the ILO core labour standards is not verified. OEKO-TEX Standard 100 examines only the pollutants in textiles during sales, not during production. The pollutants are washed out before export, but pollute the environment in the country of production. The standard is weak: No organic cotton, no ban on genetic engineering, no social criteria. 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Which seal is to be trusted? Tips for the Jungle More and more consumers want to buy ecologically and fairly produced clothing. No pesticides are to be used in the production process and workers in producing countries such as Bangladesh are to work in decent conditions. Many companies use seals to promote supposedly eco-fair product lines. But it is not so easy to find your way in the jungle of seals. What's behind it? Credible seals - what makes the difference? Independent audit: It is important that a company can be independently and externally audited by a multi-stakeholder initiative. An external review creates more credibility than own controls, which the company itself commissions and also pays for. transparency: The more transparent a company is, the better. Transparency means disclosure of the names of producers and countries, publication of the results of factory inspections (audits) and traceability of the origin of as many parts of a product as possible (track & trace). Seal overview There is still no uniform seal for ecologically and fairly produced products, so you should look for clothes that, if possible, wear both an ecological and a fair seal. Seal list with explanations Seal for social standards/working conditions Seal for environmental standards State metaseal for environmental and social standards Weak seals More information about seals and standards www.gruenemode.org – Romero Christian Initiative Portal (external link) Portal Seal clarity (external link) Company check of 50 European companies the Clean Clothes Campaign (external link) Details Parent Category: Themen Category: Verbrauchertipps
© Julia Krojer Where can I buy fair fashion? Meanwhile, there are more and more shopping guides for clothing stores and Ethical Fashion Stores in German cities. Internet portals offer good overviews of eco-fair online commerce. FEMNET Buying Guides for Cologne and Bonn Brochure ‘Fair Fashion - Beautiful Fashion’ (5th edition, 2022)Eco-Fair Fashion in Bonn “BUY GOOD STUFF Fair Fashion Shopping Guide Köln” Internet portals for fair fashion On the Internet, there are tips and overviews on online trading for eco-fair fashion on various portals. www.fairfashionguide.de The Fair Fashion Guide from FEMNET offers exciting articles, interviews and practical tips and also includes the Fair Fashion Finder from getchanged (see below). www.getchanged.net The Fair Fashion Network offers an information portal on sustainable fashion and a Fair Fashion Finder for shops in Germany, Switzerland and Austria. www.greenpeace.de In addition to a textile seal check for ecological seals, Greenpeace offers a list of German shops that carry ecologically certified fashion, sorted by postal code. Details Parent Category: Themen Category: Verbrauchertipps
Fair fashion is the answer to the worldwide dramatic consequences of the exploitation of people and the environment by the globalized clothing industry. But which companies, labels and seals can be trusted? We give tips on where to buy fashion that is usually not yet fair (in the entire supply chain), but where brand companies at least make a serious effort to do so. And we talk about how sustainable consumption becomes a way of life. Gone are the days when many thought only of boring ‘eco-slippery looks’ when it came to sustainable clothing. A growing number of designers and fashion labels oppose this and set an example with exciting, modern collections not only for trends and styles, but also for human rights and environmental protection. Credible fashion companies take responsibility for the entire manufacturing process and a sustainable business style. Consumers can use their purchasing decisions to promote exemplary companies and show others what they can best understand and rethink: Fair fashion arrives and brings profits. Even today, the big brands can no longer do without product lines and colorful seals that suggest sustainability. Details Parent Category: Themen Category: Verbrauchertipps
